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With over 238 million users on LinkedIn, if you don't have your own proper profile, then you do not exists in the eyes of prospective employers. According to a study by Bullhorn, 48% of recruiters use LinkedIn exclusively, for filling employment positions. So with all the competition out there, how can your profile stand out among the crowd?I found some great information from Parmjit Parmar at the Huffington Post, regarding what information every profile should include. She emphasizes distinction and a defining uniqueness. If you are not remembered, then you will not be hired. The best way to achieve this is through your profile's summary. This is the space where you tell your brand story. Let your prospective employers get to know you and your professional journey. Personal branding guru, William Aruda, expresses this as your "unique promise of value".
Another helpful tip for an outstanding profile is to keep it updated. Along with your contact information, your professional photo and technical skills should be refreshed periodically. A fresh photo will keep your brand in your connections' minds. By updating your skills set, your value for continued education will be made apparent.
Lastly, an extremely imperative part of your profile that Parmar reminds us of, is the contact section. I know this sounds so obvious, but it was mentioned across the board so I assume that missing contact information does happen. But it is not enough to only incorporate your contact information. It must be current, linkable, and most of all, offer access. You MUST make yourself available by any and all contact information which you provide. When opportunity calls, how can you seize the day if you don't answer your phone?
Hi Samantha! I really enjoyed reading this blog. You mentioned many good points in your blog and I agree with what you wrote about LinkedIn. Today, it is very important for everyone to have a Linked profile because it is an online resume. You also gave some useful tips to create a unique and effective LinkedIn profile. It is important keep LinkedIn profile and contact information updated. Especially, I think the summary is the most important part in LinkedIn profile because it gives a sense of personality. I am looking forward to read more blogs from you in the future.
ReplyDeleteI loved your blog for its snappy, catchy vibe. It is very interesting, the pictures are well picked out.
ReplyDeleteYou have a lot of valid points, you made a lot of good points about LinkedIn use of profile summary, I truly love the way you phrased the ideas, concepts and threats behind hiring and recruiting employees. It is impressive to ponder how much effect advertising affects people. Your blog truly stressed many milestones that capture the basics behind the importance of good resume. People need to realize that everything they say and do is a public release. As you mentioned, if one does not pick up his phone then his opportunity goes out the door. I did not know that companies put so much stress of LinkedIn, it is very interesting. The opportunity picture that is on your blog is well picked. Your blog is a fun ad informative read. Great job on pointing out how offering easy access is important.